The UGC agency for health and wellness brands
What's working in health and wellness ads right now
We track the live Meta ads of top health and wellness brands in our Pulse database, including telehealth. Across 472 ads from 21 brands, 42% were still running after 30 days. Here is what separated them:
- Bold, designed captions held at 62%, across 16 brands. AI auto-captions held at 31%.
- Straight testimonials held at 29%, well below the category.
- Pain-point openers held slightly above the category, at 46%, unlike in supplements where they lagged. Naming the problem works when the ad moves fast to the fix.
We created 50,000+ UGC ads that resulted in $100+ million in sales
How we build health and wellness creative
- 1
Research first: we pull what's scaling in your ad account and across your category before anyone writes a script.
- 2
Compliance in the script: claims, language and before and after shots planned around what you can say.
- 3
Make the science simple: creator explainers and B-roll that turn a complex product into one clear benefit.
- 4
Test, read, iterate: we review what your ad account shows and feed it into the next batch.
Health and wellness brands we've scaled
DON'T TAKE OUR WORD FOR IT
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Linnea Schuessler
HUEL
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David Carreno
Viome
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Colin Hatzmann
Bullymake
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Kimberly Lam
SANZO
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Joe Caiola
Thrilly Games
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Kevin Cohen
Cooks Venture
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Brittney Cherry
Dropps
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Alyson Deutsch
Banila Co
WHY CHOOSE US OVERMARKETPLACES
Stop wasting time with hit-or-miss creators. Get consistent, high-converting UGC that scales your brand.
Ready to Dominate with UGC?
Our comprehensive Performance Package provides everything you need to consistently generate high-converting ad creative at scale.
Performance
Ideal for brands ready to scale with consistent, high-quality creative.
What's Included:
- 24 UGC Ads / month
- 3 Content Creators
- Full Licensing Rights
- 3-Week Delivery
- Dedicated Creative Strategist
- Raw Files Included
Even More Wins From Our Clients
Frequently Asked Questions
Everything you need to know about our UGC services and influencer marketing agency expertise
LATEST CONTENT FROMOUR EXPERTS

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Beauty UGC Ads: What 748 Ads From 25 Brands Reveal (2026)
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Supplement UGC Ads: What 1,648 Ads From 101 Brands Reveal
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